When you hear the name JJ Schoeman, you probably think of glitzy red carpet dresses worn by celebrities and high profile business women around the globe. So when I sat down before his #AW16 collection was to take to the runway at #SAFW, I was expecting mostly glamarous ballgowns studded with beading. Well, lets just say that what I was expecting, is not what came down the runway.
JJ Schoeman proved that simplicity is the key to a very successful collection. This range was completed with a monochromatic palate of greys, blacks and neutrals.
Trend Analyst Nicola Cooper (one smart lady that really knows her stuff) spotted these coming trends before they hit the runway. The 'glocal' interpretations that she spoke about on the FashionLabAF radio show during her trend report. Coats & Cloaks in Mono Moods are pretty evident in JJ Schoeman's #AW16 collection as seen below.
Oh! Something that I really liked, was that all the models had the exact same hairstyle, done up by hairstylist Wesley Gordon. This one constant element ensured that you are not distracted by the models' hair and stay focused on his elegant and sophisticated garments on the runway.
A general trend that I did see in many of the #AW16 collections on the #SAFW runway was the women's wear designers using a lot of black in their collections as seen here in JJ Schoeman's chic range, adding some darker shades to the runway. Black Leather. Black Lace. Black Velvet. All of these made their way down the runway at some point over the course of #SAFW.
And what is a JJ Schoeman show without the glitz and glam. His range ended with this stunning slim evening gown complete with all the sparkle and a extravagant head piece.
Find JJ Schoeman on social media -
Twitter: @JJSchoeman
Facebook: JJ Schoeman - Theatre of Fashion
Website: www.jjschoeman.com
Photo's courtesy of SDR Photo & available here.
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