Friday 8 March 2019

#IAmEnoughZA

So I got this press release a few days ago & it really made me think. We all live in a world where people are more often than not 'punished' for being different & through this, more & more people slowly become social 'outcasts', as we don't fit into that 'perfect' box that society has labelled: 'Normal.'


The #IAmEnoughZA campaign is an initiative that was started by 2018 Mrs South Africa contest - Adele Koolen. (I'll get to her story just now.) It is to help empower anyone that is being teased, bullied or just being treated differently because of who they are. The emphasis of the campaign is that it really doesn't matter who you are, what you look like, where you come from & where you are going to, what car you do or don't drive or what goes on in your personal life; as NONE of this defines who you are as person.

So essentially the message behind it all is, that no matter the challenges you face in life, you are more than enough!

So to make your story heard & be part of the #IAmEnoughZA movement, join us in lending your voice to the campaign. Post a selfie on Instagram with your personalised #IAmEnoughZA message to start the conversation to empower more people to be be proud of themselves & help change other's lives. 

A guideline or 2 to help you make this as effective as possible.
1. Tag @iamenoughza in your post.
2. Use the #IAmEnoughZA hashtag as to let other people track your message & be inspired. 
3. Your message needs to be true to you & something relevant in your life.


If you want to find out more about the initiative, please visit www.iamenoughza.co.za

I told you I'd get to the lady behind this initiative. So Adele Koolen may look like she's got your idea of a perfect life. She's beautiful, runs a successful company & has been married for over 9 years to the love of her life. But as she put it, there is something missing in this picture & that is children.

After deciding to start a family in 2010, ended up being a rough 7 years of not being able to conceive & have children of her own. Feeling as if she had failed at being a woman & a wife, she slowly started the journey as to discover herself again.

"It took me 7 years to realise that I did not fail at being a woman, a wife, a daughter or a sister. The fact that I can't have children does not make me any less of a woman." This was the start of the #IAmEnoughZA campaign. 

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