Tuesday, 18 October 2016

Time to get yourself to the Maldives

See the Maldives in a new light at LUX* South Ari Atoll

World-renowned luxury resort and hotel operator LUX* Resorts & Hotels is known for a different style of holidaying – a lighter, brighter way of celebrating life – and its newest resort LUX* South Ari Atoll opened last week in the Maldives. 

The brand’s latest five-star resort has been entirely re imagined, with a chic beach-house style. Innovative and trend-setting, it features a contemporary atmosphere while protecting the cocooned tropical-island atmosphere. LUX* South Ari Atoll is not just about luxury and aesthetics: it’s a resort with a soul. Playful, fun, modern this is paradise - for travelers looking for a distinctive experience in the Maldives. 

Dotted at the water’s edge along 3 km's of pure white sand beach & perched on stilts above a crystal-clear lagoon, are 193 super-spacious pavilions and villas. The seductive flood-lit over-water villas promise freedom, privacy and intimacy. The 46 Romantic Pool Villas each have private 7m suspended infinity pools, whilst the 3 Temptation Pool Water Villas boast a 14m pool forming part of the resort’s 'adults-only sanctuary.' These villas enjoy twin showers, private terraces incorporating a unique couples’ love nest, & a deck with steps down into the sea, perfect for enjoying the turquoise blue waters of the Indian Ocean. 

The spectacular range of 8 restaurants & 5 bars includes a sophisticated take on a bustling night market; you can head to East Market and enjoy flavours from Vietnam, Thailand and Sichuan. Umami promises fine dining from the open sushi kitchen, teppanyaki & robata counters as well as the Maldives’ largest selection of sakés and Japanese whiskies. Allegria, Senses and MIXE satisfy international palates with Mediterranean to Maldivian specialities & the new Beach Rouge introduces fresh beach-club dining experience to the island. 
Visit www.luxresorts.com now for more information. 

The LUX* Me spa & its 'over-water' treatment villas sure set the tone for a Zen-inspired reboot of its own. Incorporating a traditional Chinese tea house, a dedicated zone for brand new skin & body care experiences & an extended lagoon-view relaxation area. For those in search of the ultimate personalised spa experience, try the once-in-a-lifetime 10 hands massage. The Zen wellness pavilion accommodate a wide range well being activities including yoga, meditation, pilates, tai chi and qigong, all of which are overseen by an expert wellness concierge. LUX* Me is all about a tailored approach to your well being, whether it be spa, fitness, yoga, meditation, nutrition or a unique combination tailored especially to your needs. 

Graced by one of Maldives’ most spectacular lagoon of crystal-clear waters, LUX* South Ari Atoll offers the finest choice of water sports of any Maldives’ five-star resort. LUX* was the first to offer flyboarding & hoverboarding & once again introduced the Maldives’ first: jet-surfboarding.

No wonder the resort is referenced as #ThePlacetoBeMaldives

LUX* South Ari Atoll promises a lighter, brighter, more enlightening holiday experience. Stay tuned for events worth travelling around the world for as Beach Rouge, the East Market, & even a sandbank hosting music & culinary celebrations. Where else can guests dance to a DJ with their toes dipped in the warm ocean or taste the best of South-East Asia in a suspended over-the-water night market? 
LUX* South Ari Atoll will of course include all of LUX*’s popular features & Reasons To Go LUX* including a LUX* Me Spa, a dive centre with a property marine biologist, a Café LUX*, ICI ice-creams, a gym, a kids’ club, organic gardens, a Tree of Wishes & an outdoor Cinema Paradiso to name a few. 

On top of that, the opening of this new resort was the perfect opportunity for the brand to present a series of more Reasons To Go LUX*. Stay at a conventional resort, & before long you know where everything is. That doesn’t happen at LUX*. Spontaneity & surprises are in our DNA with the new Reasons To Go LUX* making a debut at LUX* South Ari Atoll this month. 

• LUX* Photo Fanatics  a unique image-capturing experience that will help guests seeking to create and capture the moments that matter, using a smartphone or a traditional camera or SLR. 
• Junkart Studio & Gallery — Guests at LUX* are invited to have fun making one-off artworks and sustainable souvenirs from up-cycled materials. 
• Wanderlust Library — LUX* has curated the ultimate collection of books and magazines, to be enjoyed in a cocooned air-conditioned place which will stimulate your travel senses & expand your horizons. 
• Master Chef — The joy of cooking and the fun of the whole family getting involved is unrivaled. Cook with a professional chef and take home some new tricks. 

What makes LUX* South Ari Atoll so special is its spirit, team members, and entirely different approach to helping you have the best-ever holiday. LUX* promises a journey for the senses, where – in true LUX* style – you can expect the unexpected. 

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